Out with the old, in with the new generation of CF models replacing industry icons
Source: Everyday Economy via Naver
1. [+2,470, -172] This change out should've happened earlier. Song Hye Gyo doesn't have a positive image anymore but brands were still using her, boring us. I've been wanting to see a new face so this is good.
2. [+1,310, -77] I've been so bored of Jun Ji Hyun
3. [+1,290, -70] I've been so sick of seeing Jun Ji Hyun, Song Hye Gyo, and Lee Young Ae. We needed new faces in the industry a long time ago.
4. [+397, -9] It's been so boring
5. [+273, -2] Go So Young, Jun Ji Hyun, Song Hye Gyo, Kim Tae Hee... so tired of seeing them all the time. All they do is shoot CFs to invest all the money on buying up buildings. I'd rather these opportunities go to working actors who regularly donate to charities.
7. [+282, -48] I don't like Jang Wonyoung's facial expressions where she's always trying to look seductive. There's no freshness to her.
8. [+193, -1] It's about time.. Song Hye Gyo and Jun Ji Hyun are old news. It's time that they let their juniors get a seat at the table.
9. [+202, -11] Sulwhasoo's products are geared more for skin types in their mid to late thirties, it feels like a mismatch for them to cast such a young model. The brand is known to be for middle aged consumers.
10. [+124, -0] The CF industry and variety shows have been using the same old faces for way too long now
11. [+124, -2] I have seriously been so sick of Jun Ji Hyun, Song Hye Gyo, and Lee Young Ae ㅠ Won Bin and Lee Na Young aren't even working in the industry anymore and are losing public appeal, why do brands still use them... We would prefer younger generation stars with more public popularity.
12. [+125, -8] The new generation of models don't seem like great fits either, though...
13. [+109, -3] I'm tired of IU's CFs too, I can't even differentiate between all her different products anymore
14. [+100, -0] Jun Ji Hyun has honestly shot so many CFs that every product she sells ends up looking like a BHC ad. It's time that brands started discovering new faces.
15. [+85, -6] I actually can't stand Jang Wonyoung. Her face now is so completely different from her debut face, and all of her CFs sound like she's just reading off a script. She's so young and yet her face feels so stiff like she's gotten too much botox. Eider is terrible at picking their female models.
16. [+67, -0] No one buys products because of the model anymore. We all know Black Pink's Rose uses Chanel products behind these ads.
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