media play
sports chosun, water you doing ???
Article: The girl group keyword of the first half of 2013? SISTAR becomes a "nation's girl group" at #1 with SNSD
Source: Sports Chosun via Naver
I initially thought this was some survey or actual keyword article but it's just an article about the journalist himself naming SISTAR as the hottest girl group of the year and putting them as SNSD's rivals/on shoulder with them.
1. [+179, -4-] Let's be honest, SISTAR is not on the level of SNSD yet...
2. [+138, -15] SNSD and 2NE1 are popular overseas so they only promote once a year in Korea... seems like the groups who promote mainly in Korea are using that as an opportunity for media play like this.
3. [+124, -12] Keep media playing like this and it's going to back fire.
4. [+127, -16] SISTAR's name value hasn't risen yet. Yeah, they're the trend right now but they don't have a huge hit like SNSD, WG, or KARA that has raised their value.
5. [+119, -13] They're only popular for now... I wouldn't say national level yet. My father doesn't even know who SISTAR is.
6. [+111, -10] SISTAR has to work harder for the nation's title... 2NE1 and SNSD are a wall nobody can climb over right now.
7. [+124, -30] SISTAR's still on the same level as 4minute... definitely not SNSD's level.
8. [+88, -7] Do they have no shame... at least media play about being the nation's group after winning a daesang.
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Article: SNSD-SISTAR rivalry, what about a girl group like this?
Source: Sports Chosun via Naver
Another troll article from Sports Chosun where they picked random actresses to create a pseudo girl group to rival SNSD/SISTAR's popularity... or another excuse to talk about how SISTAR is on SNSD's level now and should be considered rivals.
LIKE LITERALLY, the journalist doesn't even try to hide his crappy media play. This is the exact intro to this article:
"SISTAR has been earning explosive popularity ever since they made their comeback with 'Give it to me'. The song, which was released on the 11th, is still at the top of various digital music charts. SISTAR is currently being chosen as one of the nation's best girl groups along with SNSD. There seems to be no other girl group to rival SNSD and SISTAR. If so, what about a girl group like this? We chose a few actresses who are talented in singing, dancing, and even acting to create a girl group that might rival SNSD and SISTAR."
???????????????
Anyway, they chose:
Kim Seul Gi (main vocal)
Lee Yoo Bi (main vocal)
Park Shin Hye (sub vocal)
Go Ara (sub vocal)
Nam Bora (sub vocal)
Jin Se Yeon (rapper)
1. [+123, -17] Jeez, how many rivals does SNSD even have? WG, 2NE1, KARA, T-ara, SISTAR, who's next?
2. [+111, -22] Why are there so many desperate girl groups trying to media play by riding on SNSD's coattails? ㅋㅋㅋ Their rival changes every year
3. [+115, -43] SISTAR's the best girl group but not better than SNSD
4. [+91, -28] To get on SNSD's level, you have to have public recognition from teens to 50s at least.
5. [+60, -2] Can journalists please go out and report on real news instead of writing up fantasies like this.
6. [+69, -17] I admit that SISTAR is really blowing up but they keep comparing themselves to SNSD, KARA, and 2NE1... SISTAR's strong digitally but they're still way behind SNSD, KARA, and 2NE1 in terms of fandom size, physical album sales, and international popularity.
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